Content Writer
Al Khoud,
سلطنة عمان
Content Writer at HILIA is responsible for producing clear, compelling, and brand-consistent content that supports the brand’s marketing, communications, and business objectives.
While you will take full ownership of bilingual writing and finalizing the content, you will also actively contribute to developing creative concepts and shaping the storytelling framework for campaigns, product stories, video scripting and social media allover activities.
This role plays a critical part in shaping the brand’s voice and image across multiple platforms such as websites, social media, and internal materials.
It requires a strong understanding of the brand’s tone of voice, audience preferences, and strategic goals to produce content that informs, inspires, and influences across a variety of platforms.
Responsibilities
- Developing overarching creative themes, taglines, and messaging frameworks that establish emotional connections and align with seasonal brand initiatives.
- Crafting high-conversion copy for digital ads, social media, and product pages, merging technical accuracy with SEO best practices to drive the customer journey.
- Translating complex craftsmanship and product details into refined, accessible, and credible editorial content that reinforces the brand’s premium positioning.
- Orchestrating detailed content calendars and scheduling across digital platforms to ensure timely delivery and alignment with campaign phases (pre-launch to post-launch).
- Partnering with marketing and sales teams to align visuals with strategy while providing rigorous editing and proofreading to maintain brand integrity and consistency.
Must Have
- Bachelor Degree
- Minimum of Four (4) Years of experience in content creation
- Perfect written English and Arabic
- Highly creative and autonomous
- Valid work permit for Oman
Core Competencies
- Research & Market Awareness
- Brand Storytelling & Voice
- Writing & Editing Skills
- Creativity & Concept Development
- Content Planning & Organization
- Digital & Platform Adaptability
- Time Management
- Collaboration and Communication
- Audience Centric Thinking
-
Creative Problem-solving
Our Product
What We Offer
Each employee has a chance to see the impact of his work.
You can make a real contribution to the success of the company.
Several activities are often organized all over the year, such as weekly
sports sessions, team building events, monthly drink, and much more
Perks
A full-time position
Attractive salary package.